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Guest Preferences
Vladimir Martinov, CEO and Founder of UP2 is a believer in market audits. In this article he explains how UP2 was the result of a thought experiment and market audit that presented this new solution as ‘a logical inevitability’ for hoteliers who care about their customers.
We are proposing the use of elegant business solutions that can make customers happier, make profit lines healthier, reduce operational strain and be kinder to the environment - all at the same time! We saw how possible this was, pretty much from the first installation of our BETA software version. Since then, we have replicated this idea of our first client hotel, and the principle of ‘keeping everyone happy’ seems to be fulfilled with every one of them .
